Eureka / Studio
Proposal · Auckland Pool Services
May 2026 · Confidential
Three directions

One website. Your call.

Hello, Auckland Pool Services. We made you three fully working websites.

Each one is designed, built, and ready to go live — pick the direction that feels right for you.

Prepared for
Auckland Pool Services
By
Eureka Studio
Directions
3 options
Decision by
Fri, May 30

01 / Directions

Three ways to take Auckland Pool Services online.

Each option is fully built — click to walk through the real thing.

aucklandpoolservices.co.nz
Option A preview — The Trusted Pro
Option A
The Trusted Pro

Clean, confident, and familiar. The same reassuring feel as a well-run local business — just sharper, faster, and easier to act on.

Walk through →
aucklandpoolservices.co.nz
Option B preview — The Modern Service
Option B
The Modern Service

A contemporary layout that puts your services and pricing front and centre. Designed for people who want answers quickly and contact you on mobile.

Walk through →
aucklandpoolservices.co.nz
Option C preview — The Pool Expert
Option C
The Pool Expert

A bold, striking design that positions James as the go-to pool specialist in Auckland — high impact, instantly memorable, built to stand out.

Walk through →

02 / What changes

More homeowners find you. More of them call.

What's different — in plain terms, no jargon.

Discoverability
Hard to find when searching for pool cleaning in Auckland
Found when locals search for a pool cleaner or spa specialist

The new site has enough content about your services and area that the right people find you — before they find a competitor.

Conversion
Call button disappears when you scroll — especially on a phone
Your phone number is always one tap away, on every device

Most people searching for pool services are on their phone. A tap-to-call button that's always visible means fewer people give up and call someone else.

Trust
Pricing and James's 23-year background buried or missing
Credentials, pricing, and guarantee shown as soon as you arrive

When people can see your prices, your guarantee, and who they're dealing with straight away, they're far more likely to pick up the phone.

Currently on your homepage
– A rotating image slider from 2013 — no immediate explanation of what you do
– 57 words of body text across the whole page
– No prices shown — visitors must contact you just to find out
– No mention of James's experience or your 23-year track record
– Phone number not tappable on mobile
– No reviews, testimonials, or social proof of any kind
– No map or directions to help new customers find you
On your new homepage
+ Clear headline with your services and service area above the fold
+ Full valet, spa, and repair services — all described in plain language
+ Pricing table for weekly, fortnightly, and monthly valets — visible upfront
+ James Cross — 23 years experience, founder story, and your work guarantee
+ Tap-to-call button fixed to the screen on mobile at all times
+ Space for reviews and your loyalty programme (buy 10, get one free)
+ Map and Torbay address so new customers know you're local
More Auckland homeowners find you when they search for pool cleaning, spa servicing, or pool repairs More traffic
Visitors see your pricing, guarantee, and 23 years of experience right away — and feel confident enough to call Higher trust
A tap-to-call button that never disappears means more enquiries from people on their phones Faster contact
Your valet, spa, and repair pricing is visible upfront — customers arrive informed and ready to book Clearer pricing
The site looks and works just as well on a phone as on a desktop — no more broken layouts or tiny text Mobile ready
You own the site outright and can update any detail yourself — no developer needed for text changes You own it
A fresh, professional design builds immediate confidence with new customers who've never heard of you before Higher trust

03 / Decide

Which direction, which package.

Pick one from each column and send your decision.

Column A

Direction

Option A Conservative

The Trusted Pro — clean and familiar, polished and easy to navigate.

Preview ↗
Option B Modern

The Modern Service — contemporary layout built for mobile-first enquiries.

Preview ↗
Option C Striking

The Pool Expert — bold and distinctive, built to stand out in the market.

Preview ↗

Column B

Package

Ship it 2 weeks

Pick a direction, go live as-is. Live in two weeks.

$1,200
Iterate Up to 3 rounds

Up to three rounds of refinements before we ship.

$1,800
Bespoke Custom

A working session to shape something uniquely yours from these directions.

$2,800

Column C

Hosting

Monthly hosting Flexible

Pay month to month. Cancel any time, no lock-in.

$49/mo
Annual hosting Best value

Paid annually — equivalent to two months free compared to monthly.

$490/yr
Choose one from each column above — then send your decision.
No thanks, I'm happy with my current website